The Magic of Culture

Develop a Culture that's the Envy of Others

What would it take to create the best situation possible for you and your team?




Have you wondered how to raise up a powerful team, but you feared you lacked The Magic of Culture?

The truth about developing world class culture may astonish you.




Inside, You'll Discover How To...

Identify the qualities that make or break teams. Create a safe environment that allows transparency. Quickly develop team bonds that transcend. Grow the key element that makes groups strong. Avoid the mistakes that destroy the team first mentality. Fix problematic areas of toxic culture.

... And much, much, more!




Praise for The Magic of Culture




"Culture is not part of the game, it is the game. Mike will guide you to evaluate and improve your own culture at home and in your organization."

Lee Cockerell, Executive Vice President (Retired and Inspired) Walt Disney World(R) .




"Mike Toy helps leaders understand the connection between culture and brand and employee experience and customer experience. In every instance, it's about people and Mike gives practical and easily implemented suggestions to win the hearts of employees and customers!"

Dee Ann Turner, former Chick-fil-A Vice President and author of Bet on Talent




"Mike Toy's real world observations and fascinating perspective will help you and your people grow!"

Shep Hyken, New York Times bestselling author of The Cult of the Customer




"With delightful writing and practical tools, Mike Toy keeps customers and culture at the top of your mind. Apply what you learn for an exceptional ride to the top!"

Ron Kaufman, New York Times bestselling author of Uplifting Service





"Mike Toy's sharp observations about root problems along with actionable solutions make this a one-two knockout!"

Jonah Berger, New York Times bestselling author of Contagious




"Mike Toy gives you the motivational tools you need to boost and strengthen all those around you."

Brian Tracy, Author / Speaker / Consultant




"Want amazing? Count on Mike Toy to help your people develop the attitude and mindset of winners!"

Marshall Goldsmith is the New York Times #1 bestselling author of Triggers, Mojo, and What Got You Here Won't Get You There




"Refreshing and inspiring. Mike Toy has done it again!"

Joe Hart, President/CEO of Dale Carnegie




"If you are looking for the definitive roadmap to create and grow your organization (the kind that will differentiate you from the competition) - look no further. What are you waiting for?"

Joseph Michelli New York Times #1 bestselling of author of books like The Airbnb Way, Driven to Delight, The New Gold Standard, and The Starbucks Experience




"Mike takes a comprehensive look at the proven records of great business and institutional leaders, and breaks down crucial components to their success. In the case of Chick-fil-A, he effectively identifies the link between leadership's focus on purpose and how it ultimately impacts the guests' experience."

Steve Robinson, former Executive Vice President and Chief Marketing Officer of Chick-fil-A and author of Covert Cows and Chick-fil-A