Ray Arata

Showing Up Ray Arata

TITLE DESCRIPTIONShowing Up is a revolutionary step-by-step guide--by and for men--to ending toxic masculinity and leveraging men to enact heart-based leadership, increase diversity, bolster the bottom line, and create a culture so everyone in the workplace wins. The Times Up, Me Too, and Black Lives Matter movements have been wake-up calls to all of us, but perhaps mostly for men. And organizations worldwide are finally realizing the critical importance of diversity, equity, and inclusivity (DEI) for underrepresented people. But for a new and healthier infrastructure, for permanent and transformational shifts, we need a plan that includes men. Enter Ray Arata, founder of the Better Man Conference and cofounder of Better Man Leadership, and a world-recognized industry expert on engaging men in workplace DEI, with his revolutionary step-by-step guide for men and the organizations they work in. Mainstream gender training and its focus on the avoidance of toxic masculinity is not enough. In this book, listeners learn the DIY method of heart-based leadership Ray has used with such companies as Verizon, Bloomberg, Moody's, Intel, Toyota, Hearst, and more--a male-modeled, real-solutions approach by and for men to increase diversity, bolster the bottom line, and create a culture so everyone in the workplace wins.