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Inter-organizational Trust for Business-to-business E-commerce
Pauline Ratnasingam
Inter-organizational Trust for Business-to-business E-commerce
Pauline Ratnasingam
Internet use for business-to-business e-commerce is expected to grow at spectacular rates. Many experts feel that perceived lack of trust in e-commerce transactions on the Internet has contributed to the slow adoption of e-commerce in the recent past. This book provides an avenue for managers and researchers to explore, examine and describe interorganizaitonal trust relationships in e-commerce participation. With the identification of trust behaviours in business relationships this will increase the awareness of e-commerce participants, who can then examine their own and their trading partners' trust behaviours.
Media | Książki Paperback Book (Książka z miękką okładką i klejonym grzbietem) |
Wydane | 31 stycznia 2003 |
ISBN13 | 9781931777759 |
Wydawcy | Irm Press |
Strony | 248 |
Wymiary | 175 × 13 × 250 mm · 408 g |
Język | English |
Zobacz wszystko od Pauline Ratnasingam ( np. Paperback Book )