Merchandise for Authors

Featured on Joanna Penn's The Creative Penn podcast
Creating your own merchandise can bring in income and engage your readers as well as giving you the creative edge at literary events and festivals. In this book you'll find: 5 things merchandise should do for you; 6 steps of new product development (NPD); how to think beyond bookmarks and coffee mugs; case studies and interviews with real authors and details of good suppliers to get you started.
Packed with ideas, step-by-step how-tos and case studies, this book will introduce you to a great new way to market your books. A must read for indie authors.
Merchandise for Authors is a really valuable resource... giving excellent advice. Dr Alison Baverstock, Associate Professor of Publishing, Kingston University, author of How to Market Books
FULL of ideas that can be implemented right now. We walked away rubbing our hands together ready to jump in and change how we merchandise. Inkslingers' Den
Five star reviews from Amazon readers Fascinating mini case-studies to illustrate what works for different types of authors. Lots of great ideas to generate additional income streams. This short book packs a big punch! I thought I would get a few decent ideas and came away with dozens of ways to monetize my books further with merchandise. Thumbs up!As I read I was constantly being inspired and making notes. I think this book would be extremely helpful to authors, especially indie authors that have to come up with their own promotion in this competitive market.
Want to watch a book trailer for this title? Just scroll down on the US Amazon site or come to my own website MelissaAddey.com which has all my book trailers. Happy viewing!
About author Melissa AddeyYou can read about me and my books (and get a free novella) on my website, MelissaAddey.com. I mainly write historical fiction, focusing on the Forbidden City in China's 18th century (now complete) and Morocco in the 11th century (completing soon). Next up, Ancient Rome! I'm in the final year of my Creative Writing PhD and was the 2016 Leverhulme Trust Writer in Residence at the British Library. In 2019 I won the Page to Podcast competition as well as the Novel London award.