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Free: How today's smartest businesses profit by giving something for nothing
Chris Anderson
Free: How today's smartest businesses profit by giving something for nothing
Chris Anderson
And what happens when those things are then made available to the consumer for free?In his groundbreaking new book, The Long Tail author Chris Anderson considers a brave new world where the old economic certainties are being undermined by a growing flood of free goods - newspapers, DVDs, T-shirts, phones, even holiday flights.
288 pages, Illustrations
Media | Książki Paperback Book (Książka z miękką okładką i klejonym grzbietem) |
Wydane | 6 maja 2010 |
ISBN13 | 9781905211494 |
Wydawcy | Cornerstone |
Strony | 288 |
Wymiary | 128 × 198 × 19 mm · 210 g |
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