PLR Profit Tactics

What is Private Label Rights (PLR) and what is it for in relation to Internet Marketing? Private Label Rights is defined as: "Content, particularly articles, E-Books and reports written by a 3rd party and made available for several purchasers to buy and use. These articles, E-Books, and reports can be used as-is or edited as the purchaser desires - within the guidelines of the PLR Company. Guidelines for use differ with each company." Every Private Label Rights company has specific guidelines of use statements on their websites. Some Private Label Rights companies do not allow subscribers to resell the content at all. Some allow the content to be resold but do not allow the purchaser to claim authorship or to claim copyrights to the work.