The Business Model Navigator: 55 Models That Will Revolutionise Your Business - Oliver Gassmann - Książki - Pearson Education Limited - 9781292065816 - 30 października 2014
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The Business Model Navigator: 55 Models That Will Revolutionise Your Business 1. wydanie

Oliver Gassmann

The Business Model Navigator: 55 Models That Will Revolutionise Your Business 1. wydanie

A strong business model is the bedrock to business success. But all too often, we fail to adapt, clinging to outdated business models that are no longer delivering the results we need.

The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of our most successful businesses. These 55 models ? from the Add-On model used by Ryanair to the Subscription model used by Spotify ? provide the blueprints you need to revolutionise your business and drive powerful change.

As well as providing a practical framework for adapting and innovating your business model, this book also includes each of the 55 models in a quick-read format that covers:

  • What it is
  • Who invented it and who uses it now
  • When and how to apply it

?An excellent toolkit for developing your business model . ?

Dr Heinz Derenbach, CEO, Bosch Software Innovations


400 pages

Media Książki     Paperback Book   (Książka z miękką okładką i klejonym grzbietem)
Wydane 30 października 2014
ISBN13 9781292065816
Wydawcy Pearson Education Limited
Strony 400
Wymiary 233 × 157 × 22 mm   ·   616 g
Język English  

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