The Business of Television - Basin, Ken (Sony Pictures Television; Harvard Business School, USA) - Książki - Taylor & Francis Inc - 9780815368649 - 4 lipca 2018
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The Business of Television 1. wydanie

Basin, Ken (Sony Pictures Television; Harvard Business School, USA)

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zł 890,90

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The Business of Television 1. wydanie

In this book, esteemed television executive and Harvard lecturer Ken Basin offers a comprehensive overview of the business, financial, and legal structure of the U. S. television industry, as well as its dealmaking norms. Written for working or aspiring creative professionals who want to better understand the entertainment industry ? as well as for executives, agents, managers, and lawyers looking for a reference guide ? The Business of Television presents a readable, in-depth introduction to rights and talent negotiations, intellectual property, backend deals, licensing, streaming platforms, international production, and much more.

The book also includes breakdowns after each chapter summarizing deal points and points of negotiation, a glossary, a list of referenced cases, and a wealth of real-world examples to help readers put the material into context.


296 pages, 2 Line drawings, black and white; 4 Halftones, black and white; 8 Tables, black and white

Media Książki     Hardcover Book   (Książka z twardym grzbietem i okładką)
Wydane 4 lipca 2018
ISBN13 9780815368649
Wydawcy Taylor & Francis Inc
Strony 296
Wymiary 238 × 161 × 25 mm   ·   582 g
Język English  

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