![The 3M Model of Motivation and Personality: Theory and Empirical Applications to Consumer Behavior - John C. Mowen - Książki - Springer - 9780792385431 - 30 listopada 1999](https://imusic.b-cdn.net/images/item/original/431/9780792385431.jpg?john-c-mowen-1999-the-3m-model-of-motivation-and-personality-theory-and-empirical-applications-to-consumer-behavior-hardcover-book&class=scaled&v=1449223662)
Powiedz znajomym o tym przedmiocie:
The 3M Model of Motivation and Personality: Theory and Empirical Applications to Consumer Behavior 2000 edition
John C. Mowen
The 3M Model of Motivation and Personality: Theory and Empirical Applications to Consumer Behavior 2000 edition
John C. Mowen
In this hierarchical model, four types of personality traits are identified: elemental, compound, situational, and surface traits. In the 3M model the elemental, compound, and situational traits combine to yield surface traits, which are enduring dispositions to act in specific behavioral contexts.
314 pages, biography
Media | Książki Hardcover Book (Książka z twardym grzbietem i okładką) |
Wydane | 30 listopada 1999 |
ISBN13 | 9780792385431 |
Wydawcy | Springer |
Strony | 314 |
Wymiary | 155 × 235 × 20 mm · 693 g |
Język | English |
Zobacz wszystko od John C. Mowen ( np. Hardcover Book i Paperback Book )