Pricing for Profitability: Activity-Based Pricing for Competitive Advantage - Wiley Cost Management Series - Daly, John L. (Daly Consulting and Executive Education, Chelsea, Michigan) - Książki - John Wiley & Sons Inc - 9780471415350 - 21 listopada 2001
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Pricing for Profitability: Activity-Based Pricing for Competitive Advantage - Wiley Cost Management Series

Daly, John L. (Daly Consulting and Executive Education, Chelsea, Michigan)

Cena
zł 585,90

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Pricing for Profitability: Activity-Based Pricing for Competitive Advantage - Wiley Cost Management Series

Three things can happen when establishing a product price. A price set too high is a lost sale that could have been profitable at a lower price. A price set too low is rewarded with unprofitable work. Only when a price is set appropriately does a company make both a sale and a profit.


288 pages, Illustrations

Media Książki     Hardcover Book   (Książka z twardym grzbietem i okładką)
Wydane 21 listopada 2001
ISBN13 9780471415350
Wydawcy John Wiley & Sons Inc
Strony 288
Wymiary 161 × 231 × 22 mm   ·   576 g
Język English