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Managing Customers as Investments: The Strategic Value of Customers in the Long Run (paperback)
Sunil Gupta
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Managing Customers as Investments: The Strategic Value of Customers in the Long Run (paperback)
Sunil Gupta
224 pages
| Media | Książki Paperback Book (Książka z miękką okładką i klejonym grzbietem) |
| Wydane | 9 listopada 2010 |
| ISBN13 | 9780132161619 |
| Wydawcy | Pearson Education (US) |
| Strony | 224 |
| Wymiary | 227 × 156 × 14 mm · 304 g |
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